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Aftermarket Profitability Program
While the equipment industry continues to become more competitive, dealers must continue finding creative ways to increase profit without taking on unnecessary expenses.

Progressive dealerships have recognized that increased profit can most effectively be achieved in their aftermarket departments, and they don't have to take on significant expense to realize these profits. This program includes the profit packages listed below:


APPLogo:
Service Management Profit Package

Concept: The Service Department is often one of the most active and complex areas of a dealership, which presents a challenge for dealers and managers to truly evaluate current processes and identify potential gains in department profits.

Features & Benefits: Single and multi-location complexes that are truly interested in growing their aftermarket business can expect to see a net profit increase of at least $100,000---regardless of their current Service Department profit or loss level---just by installing and following this package.


During this four-day program, JCC works side-by-side with your staff to perform a detailed review of your aftermarket processes and budget, dealership layout, labor controls, business system utilization, technician environment, and more---all with an eye toward increasing aftermarket profit. At the completion of the program, all systems will be in place and your dealership will see the investment at work almost immediately.

Service Marketing Profit Package

Concept: Service and Parts departments are often at the mercy of seasonal fluctuations in business, making it difficult to develop and maintain long-standing relationships with customers. To achieve consistent business and sustain relationships with their customers, dealerships must find effective ways to market their aftermarket services.


Features & Benefits: This four-day program gives your aftermarket personnel the opportunity to work with JCC in developing and implementing a customer sales profile process. During two of the program days, JCC and your Service manager (and/or Customer Service Representative) perform "on site" customer visits. These visits enable you to learn practical and beneficial ways to build relationships with your customers, market your services, and ask for their business. You will also develop a written 12-month Parts & Service marketing plan that is supported by value-added packages and equipment inspections. This document also serves as an action plan that lists the steps you will take to achieve specific marketing goals.








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